Last close As at 24/08/2026
AUD0.15
▲ 0.01 (3.45%)
Market capitalisation
AUD68m
Research: TMT
Freelancer’s H126 results highlighted the benefits of diversification, with the strong performance of Escrow.com and Loadshift partially compensating for technical issues that reduced gross marketplace volume (GMV) in the core marketplace. Group GMV was 31% higher y-o-y while revenue declined 12% reflecting the lower proportion of higher take rate marketplace business and fx headwinds. We have revised our forecasts to reflect better performance by Escrow.com, weaker volumes (albeit improving) in the Freelancer marketplace and reduced costs across the group.
| Year end | Revenue (AUDm) | EBIT (adj) (AUDm) | PBT (AUDm) | EPS (AUc) | P/E (x) |
|---|---|---|---|---|---|
| 12/24 | 51.0 | 0.8 | (1.2) | (0.26) | N/A |
| 12/25e | 53.2 | 2.0 | 3.4 | 0.49 | 21.3 |
| 12/26e | 49.4 | 0.9 | 1.3 | 0.18 | 58.7 |
| 12/27e | 54.5 | 4.1 | 3.9 | 0.58 | 18.0 |
In H126, Freelancer reported group GMV growth of 30.9% (Freelancer -14.4%, Escrow.com +39.0%), a revenue decline of 12.5% (Freelancer -20.5%, Escrow.com +15.1%) and an adjusted operating loss of A$0.3m. End-H126 cash was A$17.9m. We have reduced our revenue forecasts to reflect weaker marketplace GMV partially offset by stronger Escrow.com GMV. For normalised profit estimates, revenue declines are more than offset by higher gross margins and a reduced operating cost base in FY26 and FY27.
Management’s focus in H226 is to return the Freelancer marketplace to growth by resolving the various technical issues. We highlight that fixing the long-standing payments acceptance issue has the potential to improve conversion. Both Escrow.com and Loadshift are performing well; the goal is to expand Escrow.com verticals and product adoption and to improve Loadshift monetisation and enterprise workflows while exploring international expansion. At a group level, cost savings have been identified, and the company expects to improve productivity and customer outcomes through the use of AI.
A reverse discounted cash flow analysis implies that the market is factoring in only low-single-digit revenue growth and margins for the group over FY28–35. With strong performance in Escrow.com and an already high take rate for the Freelancer marketplace, we view reversal of the core marketplace GMV declines as the key driver of revenue growth. Factoring in 5% revenue growth per year from FY28 to FY35 and growing the EBITDA margin to 18% by FY35 results in a valuation of A$0.36/share, significantly above the current share price. Catalysts for the share price include improved customer acquisition, retention rates and project sizes in the core marketplace, enterprise contract wins, growing Loadshift GMV and a growing contribution from customers in new verticals for Escrow.com.
Exhibit 1 summarises financial performance in H126 and revenue, GMV and take rate performance in Q226.
For the first time, the company has split out the performance within the Freelancer division to show the core marketplace and Loadshift separately (Exhibit 2). Loadshift made up more than 25% of divisional H126 GMV and 11% of revenue.
Freelancer reported mixed financial performance in H126. Group GMV increased 30.9% y-o-y, driven by strong growth at Escrow.com and continued expansion at Loadshift. However, revenue declined 12.5% as lower activity in the higher-take-rate Freelancer marketplace more than offset growth in the lower-take-rate Escrow.com business. The stronger Australian dollar also reduced reported growth: management noted that revenue declined by only 2.6% in US dollar terms, reflecting the group’s high exposure to US dollar-denominated revenue (c 70% of group revenue).
The divergence between GMV and revenue was most evident at Escrow.com. Escrow.com GMV increased 39.0% (54.6% in constant currency, cc) and revenue rose 15.1% (27.7% cc), but the take rate declined from 1.63% to 1.35% as larger, lower-fee transactions made up a greater share of activity. Within the combined Freelancer division, which includes the core marketplace and Loadshift, GMV fell 14.4% and revenue declined 20.5%. Core Freelancer marketplace GMV fell 20.3% (11.7% cc) and revenue declined 23.2% (15.0% cc), reflecting lower project activity and conversion following tighter security controls, disruption to organic search traffic and weaker payment acceptance. Loadshift partly offset this, with GMV up 9.6% and revenue up 12.2%.
Q226 saw group GMV increase by 49.7% y-o-y, supported by a 61.6% increase in Escrow.com only partially offset by a 13.7% decline in the Freelancer division. Revenue declined 12.6%, with Freelancer division revenue down 20.1% and Escrow.com revenue up 11.5%. The group take rate consequently fell to 3.8% from 6.4%, reflecting both the shift in mix towards Escrow.com and a lower Escrow.com take rate of 1.25% compared with 1.81% in Q225.
Gross profit declined 10.4% y-o-y, although the gross margin increased by 2.0 percentage points to 87.3%, supported by the increased contribution from Escrow.com, where cost of sales is relatively fixed. Employee expenses declined 4.4%, but higher administrative, marketing and occupancy costs meant the group moved to an adjusted operating loss of A$0.3m from a profit of A$1.8m in H125. The statutory loss before tax was A$1.8m, including a A$2.4m non-cash impairment of non-core digital assets (writing down goodwill related to the Warrior Forum business acquired in 2014) and an A$0.9m foreign exchange gain. Operating cash outflow was A$0.5m, and period-end cash declined to A$17.9m from A$22.9m at December 2025. The group remained debt-free, with net cash after lease liabilities of A$10.3m.
In Q126, the marketplace saw a 20% y-o-y decline in GMV due to three issues. One of those issues has been resolved (recruiter volumes down due to the transfer of the function to Manila), while the problems caused by the other two continued through Q226.
During Q226, the company became aware of an additional issue relating to payment gateways. Payment gateways sit between the purchaser of a service (client or freelancer) and the merchant (Freelancer), processing payments according to card network or alternative payment method rules. The issue was made up of two elements:
Management is now separating traffic more precisely by country, currency, device and payment method. Measures include shifting volume away from underperforming gateways, introducing local acquiring in India and adding Google Pay for Android. Management believes this should improve conversion for existing customers and could also generate incremental revenue in countries where payment acceptance has historically been weak.
During Q226, the marketplace launched a redesigned homepage and vertical-specific landing pages to improve customer acquisition, project posting and conversion. The business is also introducing AI-powered search, matching and ranking signals to help customers more easily identify relevant freelancers based on their demonstrated skills and past project history.
Loadshift passed 1bn kilometres of freight posted since inception. The business generated record media coverage of Australia’s fuel crisis, which helped position the platform as an industry authority. It also increased its presence at sector events and reported stronger marketplace activity, including growth in completed loads.
Product development focused on improving liquidity, conversion and enterprise use cases. Releases included redesigned carrier onboarding, a 48-hour listing refresh, ‘post on behalf’ functionality and an enterprise dashboard. Loadshift also introduced a map-based view that enables users to locate available trucks, assess capacity and book directly, while its bridge to the public telephone network enables privacy-protected in-app calling. Management said early testing of embedded calling had produced a fivefold increase in volume in the test area and expects the feature to reduce off-platform activity, improve tracking and security and lift award rates.
Further priorities include strengthening enterprise workflows, improving monetisation and progressing expansion into other countries, with management in discussions with a potential international partner.
Escrow.com continued to expand its role in high-value online transactions during H126,
with activity across established verticals such as domain names (GMV +56% y-o-y to
Product development is focused on shortening transaction times and improving the user experience. Escrow.com progressed new banking integrations, including real-time payments and faster matching of incoming funds, introduced default disbursement functionality and released Escrow 2.0 to early-access users. A broader rollout of the redesigned interface is planned, which management expects to support faster product development and make the platform easier to use.
Management believes that the principal issues affecting the Freelancer marketplace have been identified and are being addressed. The group has implemented cost efficiencies and AI initiatives to improve operating leverage in H226 and into FY27.
We have revised our forecasts to reflect weaker GMV in the Freelancer marketplace, assuming that volumes will continue to be down year-on-year for the rest of FY26, albeit improving on a sequential basis, before returning to growth in FY27. For Escrow.com, we have increased our volume assumptions and reduced the take rate to 1.45% from 1.65%, reflecting mix and a greater number of high-value transactions that attract a lower rate. This results in an upgrade to our Escrow.com revenue estimates. We have used a higher gross margin of 85% (up from 83.5%) for H226 and FY27 reflecting this mix. We have reduced our operating cost assumptions for H226 and FY27 due to the cost measures being undertaken.
Overall, company adjusted operating profit increases from A$0.5m to A$0.9m in FY26 and increases from A$2.1m to A$4.1m in FY27. As a reminder, adjusted operating profit includes the depreciation and interest related to lease payments but excludes other depreciation, share-based payments, fx gains/losses and the impairment charge. Normalised net income, an Edison measure that excludes share-based payments and exceptional items, increases from A$0.1m to A$0.8m in FY26 and from A$1.2m to A$2.6m in FY27.
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Research: Industrials
We recently met with Richard Heading, who joined Braemar as CFO on 29 June 2026. He fills the vacancy created when former CFO Grant Foley stepped up to become CEO on 2 July 2026. Our first meeting with Mr Heading was positive. We believe his experience is highly complementary, and his views and messaging entirely consistent with the strategic plan, further supporting execution. Following the 2 July positive trading update, the next catalyst for the company is the half-year results in November. Our earnings-based 370p valuation implies almost 70% upside, supported by a clear strategic plan to 2030. The main risk is execution, with additional risks including changes in the macroeconomic and geopolitical backdrop and movement in chartering rates.