We are an investor relations consultancy that perfects the market’s understanding of our listed clients’ investment cases, driving higher volumes at fairer, less volatile prices across a broader shareholder base.
The market is often significantly less knowledgeable about an equity story than its management expects. Edison’s fixes that knowledge gap with one elegant solution – Investor Relations 3.0 (IR 3.0).
Using an integrated programme of research, marketing and direct investor engagement, we accelerate, widen and magnify the market’s interest in our clients’ investment cases. We drive higher volumes at fairer, less volatile prices across a broader shareholder base, via institutional and retail investors.
Edison has built the IR 3.0 method organically over the last 20 years. It now has four key components:
Our team of consultants analyse your unique situation, define what the market has failed to understand about your equity story and design the optimal programme to fix it – whether that’s a small and quick investor relations campaign or a longer-term integrated programme.
Our more than 80 analysts write in-depth, industry-leading equity research and other professional investor content. Our editorial and video teams translate that into actionable insights for the institutional and retail investor audiences, while our IR events team run everything from small-group webinars to multi-day ‘Open House’ conferences.
Unlike brokers, Edison has an open platform. Our regulated content can be viewed by any investor – private or institutional – anywhere in the world. To reach our 2.5 million+ audience (which is growing daily), we distribute via more than 60 platforms, including Bloomberg, Refinitiv and S&P Capital IQ, as well as via our website, email lists and the full gamut of digital and social marketing networks, which we use to target investors that would otherwise be missed.
We analyse the data points our IR activities have created to identify which institutional investors are engaged and most likely to convert after further dialogue. We then book meetings, non-deal roadshows, capital markets days and retail investor webinars to introduce you to the targets most interested in buying your stock.
In the last decade, the top four best-performing stocks in the FTSE 250 were Edison clients.
On an annual basis, many more regularly outperform the market by a very wide margin.
On average, over the first 18 months of our engagement our clients enjoy a:
We also help our clients attract compelling takeover offers.
The core of a fully integrated IR 3.0 programme is a constant. It is composed of equity research, distribution and investor engagement. However, your circumstances – not least in the context of the capital markets – are seldom static. This is why we offer every client flexible service agreements from the following components:
Our lead consultants have a variety of techniques to ensure your IIR 3.0 programme is always optimised to deliver the greatest possible impact.
Your IR 3.0 programme will cherry-pick the right content to ensure retail and professional investors have a deep understanding of your investment case.
While Edison reaches institutional and retail investors via more than 60 platforms – including Bloomberg, Refinitiv and S&P Capital IQ – our digital and social marketing services offer ways of targeting specific professional investors and the widest possible span of the retail investor market.
While everything else we do creates the potential for purchase, personal contact often seals the deal. With more than 2,000 investor meetings arranged each year, Edison gives you the chance to make your well-honed, expertly styled investment case in person to those investors who need an extra nudge to take advantage of the opportunity.
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