Global Fashion Group — Yet another profit milestone

Global Fashion Group (FSE: GFG)

Last close As at 13/08/2026

EUR0.47

0.01 (1.74%)

Market capitalisation

EUR107m

More on this equity

Research: Consumer

Global Fashion Group — Yet another profit milestone

Global Fashion Group’s (GFG’s) H126 results represent yet another milestone in its recovery, generating its first H1 adjusted EBITDA profit with the current footprint. The trend is encouraging at the group level and also at the divisional level, with all three regions profitable in H126, and all made progress versus H125. Management’s focus on customer and order economics is driving the improvement, which is no mean feat given the more challenging operating environment and mixed revenue trends across the regions. Importantly, and as guided by management, the improved profitability is feeding through to better cash generation. H126’s performance enables management to tighten its profit guidance towards the higher end of its prior range, despite nudging down expected growth in net merchandise value (NMV) due to the more challenging consumer backdrop.

Written by

Russell Pointon

Director of Content, Consumer and Media

Retail

H126 results

14 August 2026

Price €0.49
Market cap €111m

Net cash at 30 June 2026 (including IFRS 16 liabilities of €45.3m)

€43.2m

Shares in issue

228.4m
Free float 41.5%
Code GFG
Primary exchange FSE
Secondary exchange N/A
Price Performance
% 1m 3m 12m
Abs 8.7 1.2 34.9
52-week high/low €0.6 €0.2

Business description

Global Fashion Group is a leading online fashion and lifestyle destination with three e-commerce platforms across nine countries in Australia and New Zealand (THE ICONIC), Latin America (Dafiti) and South-East Asia (ZALORA).

Next events

Q326 results

4 November 2026

Analysts

Russell Pointon
+44 (0)20 3077 5700
Chloe Wong
+44 (0)20 3077 5700

Global Fashion Group is a research client of Edison Investment Research Limited

Note: EBITDA, PBT and EPS are normalised before share-based payments and exceptional items.

Year end Revenue (€m) EBITDA (adj) (€m) PBT (€m) EPS (€) EV/EBITDA (x)
12/24 743.5 (20.5) (74.0) (35.19) N/A
12/25 679.8 9.3 (52.6) (22.73) 37.8
12/26e 693.2 21.4 (24.5) (11.74) 3.2
12/27e 703.9 33.7 (12.7) (6.14) 2.0

Margin improvement demonstrates resilience

The key headlines for Q226 are that NMV declined by 0.6% y-o-y and revenue declined by 2.9% at constant currency, gross margin was flat at 47.7%, and adjusted EBITDA margin doubled to 3.6% from 1.8% in Q225. GFG saw an improving trend in NMV through H126 when the H125 comparatives are taken into consideration. Australia and New Zealand continued its divisional lead with growth across all KPIs and financials. Although Latin America saw deteriorating trends in active customers versus Q126 as a result of competitor activity and macroeconomic challenges, the two-year trend in NMV was more encouraging versus Q126. South-East Asia continues to be the weakest region, with double-digit declines in active customers, NMV and revenue. Despite the negative active customer and revenue trends, management’s focus on the product offer and brand relationships as well as development of Marketplace produced further gains in the gross margin.

FY26 profit guidance narrowed

The H126 profit performance gives management confidence to narrow FY26 adjusted EBITDA guidance to €18–25m, from €15–25m, previously. This is encouraging in the context of the accompanying reduced guidance for NMV change in constant currency to a range of -4% to 0%, from -4% to +4%, previously. The lower guidance reflects the indirect effects of the Middle East conflict on consumer confidence as well as H126’s performance. We make no changes to our underlying estimates; however, we factor in further share buybacks. The current programme of up to 15m shares for a total cost of €3m runs through February 2027.

Valuation discount to peers

GFG’s financial progress over the last 12 months has been rewarded with good appreciation in the share price. However, the valuation remains well below the median FY27 EV/EBITDA multiple for its fashion e-commerce peers of 7.4x.

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