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Associated equity: Borussia Dortmund
The group operates Borussia Dortmund, a leading football club, placed second in the Bundesliga in 2022/23, DFB Super Cup winners in 2019/20 and DFB-Pokal winners in 2020/21. The club has qualified for the Champions League in 12 of the last 13 seasons.
Borussia Dortmund — 6 videos in collection
In the second interview, we discuss Borussia Dortmund’s TV marketing revenue. TV marketing is the company’s most important revenue stream, at c 40% of the group total, and over the long term has provided strong growth, a CAGR of c 15% in FY05–24. We focus on how the Bundesliga’s broadcasting rights compare with the other major European leagues, the opportunities for developing Bundesliga rights and the visibility and predictability of the broadcasting rights for all the competitions in which Borussia Dortmund participates.
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