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Sparks commentary

TMT

Sparks

LBG Media (LSE: LBG) substantial margin uplift
Published by Fiona Orford-Williams

LBG Media continues its record of strong organic growth with revenues ahead by 29%, helping power an improvement in adjusted EBITDA margin from 11% to 24%. Average monthly users globally are up to 494 million, buoyed by the acquisition of Betches in the US, which obviously is an attractive proposition to advertisers, particularly given the skew to young adults. LBG Media has been improving its pitch conversion rates and has a strong pipeline of opportunities, which underpin the full year market expectations. There is still more that can be done to drive the yields, but key is having engaging content and this is at the heart of LBG’s success to date.

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