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Bull, Bear & Beyond – Borussia Dortmund: executive interview: Match operations

Bull, Bear & Beyond – Borussia Dortmund: executive interview: Match operations

Borussia Dortmund — 5 videos in collection

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In the fourth interview, we focus on the company’s match operations revenue, namely the income from fans attending matches. Although it is Borussia Dortmund’s smallest revenue stream, at c 10% of the group total in FY24, attendance drives other revenues such as from merchandising and catering. We discuss the club’s enigmatic stadium, the fan-friendly philosophy on ticket prices and the investment requirements for the stadium.

Listen on your preferred podcast player below:

About Bull, Bear & Beyond: Each episode features candid conversations with senior executives and from our own team of experts from across industries, exploring strategy, innovation, and the opportunities shaping their markets and 60-second pieces are a compressed summary of content designed to convey our message in a single, easily shareable hit.

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