The Pebble Group – executive interview

Published on 7 November 2022

The Pebble Group provides digital commerce, products and related services to the global promotional products industry through two focused, complementary and differentiated businesses: Facilisgroup and Brand Addition. Facilisgroup provides a digital commerce platform to mid-size promotional products businesses in North America, and Brand Addition provides promotional products and related services to global brands.

In this interview, CEO Chris Lee introduces the businesses within The Pebble Group and explains how they fit into the global promotional products industry, which has an estimated value of US$50bn. He expands on the opportunity for the newly launched software solution, Commercio. He describes how the business has coped in previous periods of economic uncertainty and how that experience can be harnessed to best effect. With the benefit of a strong balance sheet, he then discusses the company’s priorities for capital allocation.

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