Addressing critical bottlenecks in the $70bn+ OLED market
Noctiluca is a dynamic advanced materials company specialising in OLED materials for
both displays and other applications. The company’s primary focus is on developing
materials to address key bottlenecks within OLED displays, particularly the high cost,
energy consumption and failure rate of blue pixels. The OLED display industry is estimated
to be worth between $50bn and $70bn (depending on the forecaster) and growing at a
mid-to-high-teens rate, driven by market share gains in televisions and handsets and
increased use in PC monitors, automotive and other electronic applications. Improvements
in blue pixel performance are considered key to achieving these growth rates, across
all applications. The OLED materials market is estimated to be worth $3.5-4bn (2024),
growing at a 10-11% CAGR through to 2030, driven by both OLED adoption and the importance
of innovative materials for addressing key industry bottlenecks.
Breakthrough performance
Noctiluca has developed a range of OLED materials, initially focusing on emitter materials
(which emit light when energised) where a number of partners have either commenced
or are progressing to commercial production, albeit in relatively low-volume markets
such as printed OLED lighting (Inuru), security documents and anti-counterfeiting
applications (European security systems/printing company), wearable devices (Swiss
watch manufacturer) and passive matrix OLED displays for consumer electronics.
More recently the company has shifted the emphasis of development to the electron
injection (EIL) and transport (ETL) layers, based on the NCEIL (Noctiluca Electron
Injection Layer) family of materials, which facilitate the efficient movement of electrons
through the OLED stack.
It is in this area that the company is achieving breakthrough results. Independent
laboratory testing has validated NCEIL-4’s performance, demonstrating a 5x improvement
in blue pixel lifetime as a single EIL layer, extending to 15x improvement when deployed
across both EIL and ETL layers in bottom-emitting type OLED devices, while simultaneously
reducing power consumption.
These results are now being reflected in development work with key partners in industrial
conditions and device architectures. Development tests with the world’s largest telecommunications
equipment manufacturer from China have achieved a lifetime extension in smartphone
OLED displays of over 100%, and a leading Taiwanese passive matrix OLED (PMOLED) manufacturer
achieved a lifetime improvement of approximately 130% in high-end top emitting devices.
These results are transformative compared to industry norms, where lifetime gains
of 20% have historically been considered significant.
A step change in the volume, scale and velocity of engagements
Noctiluca is experiencing a major acceleration in the volume, scale and pace of engagements
with global display leaders, driven by its breakthrough NCEIL-4 technology. The company
has over 20 active engagements overall, including multiple tier-one and mid-scale
partners across China, Korea, Taiwan, the US and Europe, spanning smartphones, IT/monitors,
automotive, PMOLED (small displays for wearables, industrial applications etc) and
XR. China is a particular focus, reflecting a structural shift in the OLED supply
chain: Chinese manufacturers have grown from nearly zero percent of global OLED panel
production in 2014 to over 50% today, though they still lack the chemical expertise
of Korean and Japanese peers.
These partnerships follow a four-stage cycle: initial contact and NDA to establish
trust, a material transfer agreement (MTA) for testing and iteration that protects
from reverse engineering of the proprietary materials, a joint development project
(JDP) to co-develop and qualify materials for a defined application and use case,
and finally a commercial supply agreement for volume shipments and potential IP licensing.
Engagement cycles are shortening significantly. Guangdong Juhua (henceforth TCL Group)
moved from an MTA in 2023 to a JDP in December 2024, with volume shipments targeted
for 2027-28. In Q3, Noctiluca announced that the world’s largest telecoms equipment
manufacturer (henceforth ‘Leading Telco OEM’) advanced from an MTA signed in May 2025
to pre-production volume testing scheduled for Q425/Q126, with production line testing
targeted for Q226, potentially skipping the traditional JDP phase entirely. In Q4,
the company signed a JDP with a Chinese OLED-on-Silicon micro display manufacturer,
the company’s second JDP with a Chinese partner and seventh agreement in China in
FY25.
Financials: Focus on breaking-even near term, significant inflection targeted
Noctiluca’s financial pathway can be divided into two phases: from 2025 to 2027, the
key financial focus will be on achieving operational sustainability by developing
its base of development partnerships and increasing volume shipments for niche applications.
With the cost base expected to remain relatively flat in the near term, we expect
the company to achieve cash flow break-even at a revenue level of around PLN8.5m (€2m),
which according to our forecasts should occur towards the end of 2026.
In the second phase, the progression of tier-one engagements to volume production
should drive a substantial inflection in growth and acute, operationally geared margin
expansion. The progression to this phase is not yet a given, and the timing and rate
of inflection will depend on a number of variables, including successful material
qualification, customer production ramp-ups and the company’s ability to scale manufacturing
efficiently. However, the company’s volume of engagements and the rapid progress being
made with key partners are encouraging and visibility should improve over the next
12 months. Key lead indicators are the progression of the company’s most advanced
partnerships (TCL Group and Leading Telco OEM) towards volume production and the conversion
of engagements with leading players through MTA to JDP.
We show the potential revenue and EBITDA outcomes under a number of scenarios for
2030 in the table below. (We have used 2030 as it is a timescale in which partners
at MVP and JDP stage could reasonably have been expected to achieve volume production.)
It should be noted that a rapid inflection in growth would likely generate a period
of very strong, supernormal margins, as the exhibit shows. In the longer term, reinvestment
back into the business will be required, with peers registering margins of between
25% and 45%.