Arctic Paper is one of the leading producers of high-quality graphical paper in Europe. The company recently unveiled its new 4P strategy for 2022–2030, which will reorganise Arctic Paper into four key pillars, building on its core paper and pulp businesses to invest and develop in packaging and power.
In this interview, CEO Michał Jarczyński discusses Arctic Paper’s profile and outlines the highlights of its recently announced 4P strategy. He then provides an update on the effect of the COVID-19 pandemic and the expected recovery in demand for graphical paper. He also explains how the pulp and paper production mix provides an effective business hedge and ensures stable results. Together with on-site power generation, this provides a hedge against cost inflation. He also discusses the company’s future investment plans to increase renewable power generation (solar and wind).